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<channel>
	<title>Marques Gartrell | AD</title>
	<link>http://www.marquesgartrell.com</link>
	<description>Marques Gartrell | AD</description>
	<pubDate>Tue, 19 Apr 2011 02:04:51 +0000</pubDate>
	<generator>http://www.marquesgartrell.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Cruzan Rum</title>
		<link>http://www.marquesgartrell.com/Cruzan-Rum</link>
		<comments>http://www.marquesgartrell.com/following/marquesgartrell.com/Cruzan-Rum</comments>
		<pubDate>Tue, 19 Apr 2011 02:04:51 +0000</pubDate>

		<dc:creator>Marques Gartrell &#124; AD</dc:creator>
		
		<category><![CDATA[brand extension]]></category>

		<guid isPermaLink="false">1327093</guid>
		<description>Cruzan is a premium rum. But to most people, rum is just a drink you mix with Coke. How do you set apart your rum as better than all other rums? Create a better cola to go with it.

Cruzan Rum. Everything should be as good.

&#60;img src="http://payload.cargocollective.com/1/2/85070/1327093/intro.jpg" border="0" width="670" height="433" width_o="1091" height_o="706" src_o="http://payload.cargocollective.com/1/2/85070/1327093/intro_o.jpg" align="left" /&#62; 


IN-BAR COASTERS 
&#60;img src="http://payload.cargocollective.com/1/2/85070/1327093/coasters.jpg" border="0" width="670" height="463" width_o="1091" height_o="755" src_o="http://payload.cargocollective.com/1/2/85070/1327093/coasters_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1327093/coasters2.jpg" border="0" width="670" height="463" width_o="1091" height_o="755" src_o="http://payload.cargocollective.com/1/2/85070/1327093/coasters2_o.jpg" align="left" /&#62; 

OOH 
&#60;img src="http://payload.cargocollective.com/1/2/85070/1327093/billboard.jpg" border="0" width="670" height="446" width_o="1091" height_o="727" src_o="http://payload.cargocollective.com/1/2/85070/1327093/billboard_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1327093/poster.jpg" border="0" width="670" height="469" width_o="1091" height_o="765" src_o="http://payload.cargocollective.com/1/2/85070/1327093/poster_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Marques Gartrell is…</title>
		<link>http://www.marquesgartrell.com/Marques-Gartrell-is</link>
		<comments>http://www.marquesgartrell.com/following/marquesgartrell.com/Marques-Gartrell-is</comments>
		<pubDate>Sun, 10 Apr 2011 00:03:54 +0000</pubDate>

		<dc:creator>Marques Gartrell &#124; AD</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1287537</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/2/85070/1287537/photo.jpeg" border="0" width="670" height="445" width_o="720" height_o="479" src_o="http://payload.cargocollective.com/1/2/85070/1287537/photo_o.jpeg" align="left" /&#62; 
mgartrell@gmail.com &#124; 215.429.0512 

Twitter 
Facebook 
LinkedIn 
Emoticomedy 
Flickr 
AIM


EMPLOYED HERE
TBWAChiatDay, Art Direction
New York, NY: 07.2011 – Present

Saatchi &#38; Saatchi, Art Direction
New York, NY: 05.2010 – 06.2011

Fallon, Art Direction
Minneapolis, MN: 04.2008 – 05.2010

BBDO New York, Art Direction Intern
New York, NY: 06.2006 – 08.2006

Platt Hollow Road, Creative Intern
Hampton, VA: 10.2005 – 04.2006

Comcast-Spectacor, Design Intern
Philadelphia, PA: 05.2004 – 07.2004



AWARDED HERE
Bronze Cannes Lions, Best Use of Integrated Media: 2010

One Show Interactive Merit, Integrated Branding Campaign: 2010

AdWeek's Media Plan of the Year, OOH under $1Mill: 2010

Philly ADDY's: 2010
Best of Show
Best of Non-Traditional

AdFedMN: 2010 
Alternative / Guerilla Advertising - Campaign - Gold
Banner Ad - Dynamic - Campaign - Gold
Integrated Campaign - Gold
Other Interactive / Digital Media - Campaign - Gold
Out-of-Home - Other - Single - Gold
Website - Corporate Image - Silver

Tomorrow Awards Finalist: 2010

Cannes Future Lions Finalist: 2008

Bill Bernbach Minority Scholarship: 2008

Silver &#38; Bronze Student ADDY, Atlanta: 2008

Patrick J. Kelly Scholarship: 2007

Silver ADDY Hampton Roads: 2007

Student ADDY Gold Hampton Roads: 2006

AAAA Operation Jumpstart: 2006

AAAA Multicultural Advertising Intern Program: 2006

AAF Most Promising Minority Student: 2006



EDUCATED HERE
The Creative Circus: 03.2008
Art Direction

Hampton University: 05.06
BA, Graphic Design</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Syfy: Imagination Springs</title>
		<link>http://www.marquesgartrell.com/Syfy-Imagination-Springs</link>
		<comments>http://www.marquesgartrell.com/following/marquesgartrell.com/Syfy-Imagination-Springs</comments>
		<pubDate>Sun, 10 Apr 2011 00:03:53 +0000</pubDate>

		<dc:creator>Marques Gartrell &#124; AD</dc:creator>
		
		<category><![CDATA[microsite]]></category>

		<guid isPermaLink="false">1287434</guid>
		<description>SyFy changed their name. But they also changed their shows, as well. No longer all aliens and spaceships, SyFy wanted to give people a taste of their new direction. 

Imagination Springs lets people "Imagine Greater" by taking control of a town and changing it in fun, unexpected way

Visit  Imagination Springs  for yourself. Or view a video walkthrough below.

&#60;img src="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 1.jpg" border="0" width="670" height="439" width_o="1091" height_o="716" src_o="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 2.jpg" border="0" width="670" height="439" width_o="1091" height_o="716" src_o="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 3.jpg" border="0" width="670" height="439" width_o="1091" height_o="716" src_o="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 4.jpg" border="0" width="670" height="439" width_o="1091" height_o="716" src_o="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 4_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 5.jpg" border="0" width="670" height="439" width_o="1091" height_o="716" src_o="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 5_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 6.jpg" border="0" width="670" height="439" width_o="1091" height_o="716" src_o="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 6_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 7.jpg" border="0" width="670" height="439" width_o="1091" height_o="716" src_o="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 7_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 8.jpg" border="0" width="670" height="439" width_o="1091" height_o="716" src_o="http://payload.cargocollective.com/1/2/85070/1287434/Imagination_springs 8_o.jpg" align="left" /&#62; 


</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Keystone Light</title>
		<link>http://www.marquesgartrell.com/Keystone-Light</link>
		<comments>http://www.marquesgartrell.com/following/marquesgartrell.com/Keystone-Light</comments>
		<pubDate>Sat, 09 Apr 2011 22:53:20 +0000</pubDate>

		<dc:creator>Marques Gartrell &#124; AD</dc:creator>
		
		<category><![CDATA[integrated campaign]]></category>

		<guid isPermaLink="false">1287357</guid>
		<description>TV 






OOH 
&#60;img src="http://payload.cargocollective.com/1/2/85070/1287357/Always_OOH.jpg" border="0" width="670" height="223" width_o="1091" height_o="364" src_o="http://payload.cargocollective.com/1/2/85070/1287357/Always_OOH_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287357/Exceeding_OOH.jpg" border="0" width="670" height="195" width_o="1091" height_o="318" src_o="http://payload.cargocollective.com/1/2/85070/1287357/Exceeding_OOH_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287357/Percent_OOH.jpg" border="0" width="670" height="195" width_o="1091" height_o="318" src_o="http://payload.cargocollective.com/1/2/85070/1287357/Percent_OOH_o.jpg" align="left" /&#62; 



DIGITAL: SMOOTH MUSINGS 









</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>FAO Schwarz</title>
		<link>http://www.marquesgartrell.com/FAO-Schwarz</link>
		<comments>http://www.marquesgartrell.com/following/marquesgartrell.com/FAO-Schwarz</comments>
		<pubDate>Sat, 09 Apr 2011 22:27:24 +0000</pubDate>

		<dc:creator>Marques Gartrell &#124; AD</dc:creator>
		
		<category><![CDATA[rebrand]]></category>

		<guid isPermaLink="false">1287221</guid>
		<description>We were tasked with taking this struggling brand, and revamping it from the floor up. Here's a long video explaining how we'd do that.




We created a  full book  for this one, here are a few highlights:
&#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-1.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-2.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-3.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-4.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-4_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-5.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-5_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-6.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-6_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-7.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-7_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-8.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-8_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-9.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-9_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-10.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-10_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-11.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-11_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-12.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-12_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287221/fao-13.jpg" border="0" width="670" height="248" width_o="1224" height_o="454" src_o="http://payload.cargocollective.com/1/2/85070/1287221/fao-13_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Radio</title>
		<link>http://www.marquesgartrell.com/Radio</link>
		<comments>http://www.marquesgartrell.com/following/marquesgartrell.com/Radio</comments>
		<pubDate>Sat, 09 Apr 2011 21:33:22 +0000</pubDate>

		<dc:creator>Marques Gartrell &#124; AD</dc:creator>
		
		<category><![CDATA[ditto]]></category>

		<guid isPermaLink="false">1287192</guid>
		<description>Keystone Light - Sausage
       Keystone Light - Sausage 60 by mgartrell


Charter Internet - Streaming
       Charter Internet - Streaming by mgartrell</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Syfy: Alice</title>
		<link>http://www.marquesgartrell.com/Syfy-Alice</link>
		<comments>http://www.marquesgartrell.com/following/marquesgartrell.com/Syfy-Alice</comments>
		<pubDate>Sat, 09 Apr 2011 21:20:55 +0000</pubDate>

		<dc:creator>Marques Gartrell &#124; AD</dc:creator>
		
		<category><![CDATA[integrated campaign]]></category>

		<guid isPermaLink="false">1287125</guid>
		<description>The White Rabbit Campaign was created to launch the Syfy Channel's Alice. Inspired by the brand's promise of "Imagine Greater," the integrated campaign takes viewers down a multimedia Rabbit Hole driven by digital, social media, outdoor and experiential media.

By ensuring that each element fed into the next consumers were engaged with content for two weeks leading up to premiere night.





OOH 





YOUTUBE 

</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Fruit Snacks: FruitSnackia</title>
		<link>http://www.marquesgartrell.com/Fruit-Snacks-FruitSnackia</link>
		<comments>http://www.marquesgartrell.com/following/marquesgartrell.com/Fruit-Snacks-FruitSnackia</comments>
		<pubDate>Sat, 09 Apr 2011 21:20:53 +0000</pubDate>

		<dc:creator>Marques Gartrell &#124; AD</dc:creator>
		
		<category><![CDATA[integrated campaign]]></category>

		<guid isPermaLink="false">1287033</guid>
		<description>FruitSnackia is unlike anything kids have ever seen before because everything in the world, from the creatures to the road signs, will be completely made of Fruit Snacks.
 
FruitSnackia has a homemade and handcrafted feel, as if kids molded this place and these characters while playing with their Fruit Snacks. Kids will want to eat and interact with this world because it feels like an outrageously fun place made by kids for kids. 

Anything can happen and everything tastes great  in FruitSnackia.




Before the government pulled the plug on Fruit Snacks advertising to kids, we did an exploration of the campaign including: characters, expression sheets, tv scripts, and extensions of the story.

Here's a sample of the 100+ page book we made.
&#60;img src="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-1.jpg" border="0" width="670" height="335" width_o="1091" height_o="546" src_o="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-2.jpg" border="0" width="670" height="335" width_o="1224" height_o="612" src_o="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-3.jpg" border="0" width="670" height="335" width_o="1224" height_o="612" src_o="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-4.jpg" border="0" width="670" height="335" width_o="1224" height_o="612" src_o="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-4_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-5.jpg" border="0" width="670" height="335" width_o="1224" height_o="612" src_o="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-5_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-6.jpg" border="0" width="670" height="335" width_o="1224" height_o="612" src_o="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-6_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-7.jpg" border="0" width="670" height="335" width_o="1224" height_o="612" src_o="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-7_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-8.jpg" border="0" width="670" height="335" width_o="1224" height_o="612" src_o="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-8_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-9.jpg" border="0" width="670" height="335" width_o="1091" height_o="546" src_o="http://payload.cargocollective.com/1/2/85070/1287033/Fruitsnackia-9_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Fruit Snacks:  One Laptop Per Child</title>
		<link>http://www.marquesgartrell.com/Fruit-Snacks-One-Laptop-Per-Child</link>
		<comments>http://www.marquesgartrell.com/following/marquesgartrell.com/Fruit-Snacks-One-Laptop-Per-Child</comments>
		<pubDate>Sat, 09 Apr 2011 21:20:51 +0000</pubDate>

		<dc:creator>Marques Gartrell &#124; AD</dc:creator>
		
		<category><![CDATA[tv]]></category>

		<guid isPermaLink="false">1286993</guid>
		<description></description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>QR Clothing</title>
		<link>http://www.marquesgartrell.com/QR-Clothing</link>
		<comments>http://www.marquesgartrell.com/following/marquesgartrell.com/QR-Clothing</comments>
		<pubDate>Sat, 09 Apr 2011 21:20:50 +0000</pubDate>

		<dc:creator>Marques Gartrell &#124; AD</dc:creator>
		
		<category><![CDATA[product innovation]]></category>

		<guid isPermaLink="false">1286806</guid>
		<description>Music has lost the tangible value it once owned in the days of vinyl records. By updating  the iconic rock t-shirt, QR clothing will create a music culture that merges yesterday’s tactile experience with today’s digital world.

T-shirts featuring todays hottest artists will be available for purchase on the QR clothing website. 

Wearing the shirt not only allows customers to show off their favorite artists, but also to share their music. Each t-shirt design contains a 2 dimensional QR bar code. Fifteen files of the lead single from the album are stored in the QR code. Other fans can directly download the song using cameras on compatible smart phones.

&#60;img src="http://payload.cargocollective.com/1/2/85070/1286806/QR_intro_1.jpg" border="0" width="670" height="433" width_o="1091" height_o="706" src_o="http://payload.cargocollective.com/1/2/85070/1286806/QR_intro_1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1286806/QR_Share_3.jpg" border="0" width="670" height="433" width_o="1091" height_o="706" src_o="http://payload.cargocollective.com/1/2/85070/1286806/QR_Share_3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1286806/QR_Wear_2.jpg" border="0" width="670" height="433" width_o="1091" height_o="706" src_o="http://payload.cargocollective.com/1/2/85070/1286806/QR_Wear_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1286806/QR_Web_4.jpg" border="0" width="670" height="433" width_o="1091" height_o="706" src_o="http://payload.cargocollective.com/1/2/85070/1286806/QR_Web_4_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/2/85070/1286806/QR_Web_5.jpg" border="0" width="670" height="433" width_o="1091" height_o="706" src_o="http://payload.cargocollective.com/1/2/85070/1286806/QR_Web_5_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
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